EZ Electric Power Steering, a specialist in electric power steering, is to become the first company within Feltham Engineering, Oak Tree Hill Capital’s initiative to build a platform for specialist businesses in premium aftermarket engineering.
EZ designs and manufactures electric power steering systems for classic cars and supplies customers in more than 50 countries. Its range covers more than 200 classic models, from pre-war cars to modern classics. The company will continue to trade under its own name, now with the addition “Part of Feltham Engineering”.
Ruud Jong and Robi Rizvić will continue to lead EZ. “We were looking for a partner who could secure our future and help us make more of our commercial potential,” says Ruud Jong, founder and technical director of EZ. “For our customers and dealers, EZ stays exactly what it is: the same people, the same products, the same quality.”
“At EZ we found a level of craftsmanship, technical expertise and quality you rarely come across,” says Emiel Putman, managing partner of Oak Tree Hill Capital and the driving force behind Feltham Engineering. “That is exactly why we chose to start with the EZ team. EZ is the foundation of Feltham and the benchmark for every business we look to bring into the group.”
The premium aftermarket for classic and specialty vehicles is made up of relatively small, highly specialised companies. They are often founder-led, technically excellent and highly valued by their customers. They also tend to face the same challenges: international reach, succession or the professionalisation needed to keep growing. Feltham Engineering was initiated to give these businesses a long-term home.
Feltham brings together companies that each lead in their own niche. Each business keeps its own name, team and identity, and gains access to shared expertise in areas such as international sales and distribution, marketing, operations and finance. Because Feltham is backed by a family office, it can take a long-term view. The focus is on building lasting value.